What is this substack about?

The short answer is that it’s up to you. I think readers take different things away from any type of writing. This is both unavoidable and probably good.

The more practical answer is that it’s about behavioural and cultural changes brought about by technology. The categories I write through are usually AI, Psychology, Philosophy and Media. The meta-theme of this is outlined in the first ever post I put on here, which is about how people deal with things that grow fast. This is also where the name of the substack comes from.

Where do I start?

Most popular posts are:

  1. Someone else was in the room where it happened - On the self and the Other

  2. AGI isnt for happy people - On ambition and technology

  3. How to learn about people in art galleries and smoking areas - On power and life/death drives

  4. What is The White Lotus for? - On media consumption

  5. She Said I Want Something That I Want - On desire, connection and symbols

  6. Why did Slavoj Zizek write copy for Abercrombie & Fitch in 2003? - On mediums, messages, maps and territories

  7. There’s a reasonable chance that you’re seriously running out of time - On the urgency of AI timelines

  8. Your dichotomy between real and fake is wrong - On simulation

Those are all standalone and can be read in isolation.

Or just browse the archive, or by category on the homepage, and click on whatever looks interesting.

Who are you?

I’m a behavioural scientist and cultural insight consultant. I’ve worked with tech companies, brands and governments to help them understand people more.

Should I subscribe?

Yes, I think so.

Do you have paid subscriptions/content?

No.

In that case, what’s a good way to support?

Sharing with one person would be much appreciated.

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Connections between behaviour, culture and technology.

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Behaviour, culture, technology.